This training outlines how school districts can effectively use trademark law to prevent unauthorized exploitation of their schools’ image. We discuss the importance of registering school logos and steps to take when someone is infringing upon district registrations. We also discuss how to license school logos to community vendors, register school logos for future trademark enforcement, and protect image cohesivity.
Topics:
- Whether a Trademark is Worth Pursuing
- Trademarks and the First Amendment
- How to Properly License Logos
- Trademarks as a “Tool”
Presented by Regan G. Wilkins.